We are looking for a Shopping Content Manager for a new social shopping application targeting the U.S. market. This mobile app makes shopping more engaging and smarter.
Key responsibilities:
- Conduct market analysis to identify trends and user interests in shopping and deal discovery in the US.
- Curate trend-driven product collections to maximize user engagement and relevance.
- Track and analyze collection performance, optimizing based on user interactions and feedback.
- Stay ahead of emerging shopping trends and seasonal demands in the US.
- Collaborate with the marketing and product teams to align content with user engagement strategies.
Measures of success:
- Increased user engagement (e.g., time spent on collections, interactions, shares).
- Growth in affiliate link clicks and conversions from curated collections.
- Consistent expert-driven content output (e.g., at least X high-quality collections per month).
- Positive user feedback and strong community engagement.
- Improved retention rates among active users due to engaging shopping experiences.
Key challenges in this role:
- Understanding and predicting fast-changing consumer shopping trends.
- Ensuring content aligns with affiliate marketing strategies and maximizes monetization.
- Balancing quality and quantity of curated collections while maintaining engagement.
Skills and knowledge required:
Must-Have:
- Strong analytical skills to interpret shopping trends and user behavior.
- Experience in content curation, especially in the e-commerce, shopping, or lifestyle industries.
- Understanding of affiliate marketing and its integration with content strategies.
- Ability to engage and manage external content creators or industry experts.
- Excellent communication and organizational skills.
- The data-driven mindset to optimize content for engagement and conversion.
- English B2+.
Desirable:
- Experience with AI-driven tools for trend prediction and content curation.
- Background in social commerce or influencer marketing.
Professional experience:
Must-Have:
- 3+ years in content management, SMM, or related fields.
- Understanding and experience with shopping content.
- Proven track record of increasing engagement through shopping content.
Desirable:
- Experience working with affiliate marketing or e-commerce partnerships.
- Experience in managing influencer or expert content programs.
- Previous work in a high-growth startup environment.
We offer:
- An opportunity to grow your career quickly and effectively in a new, fast-moving company.
- Flexible work options: remote or in-office (Kyiv, Lviv, Warsaw, Lisbon).
Looking forward to your CV!