Promova is a language learning platform that includes a mobile app, a website, group courses, individual lessons with tutors, as well as media and social networks. The app has already been downloaded more than 14 million times, and users have completed 35 million lessons with us. The team’s goal for the next 2 years is to reach a top-5 position among online language learning services. In the next 5 years, we aim to achieve unicorn status as a company with Ukrainian roots.
We are currently looking for a User Acquisition Manager to join the Promova team. The main goal of this role is to effectively attract users to our app and platform, Promova, through paid traffic channels so that more people (regardless of their age, location, or lifestyle) can conveniently, affordably, and efficiently learn foreign languages.
Your area of influence:
- Attract new users to the Promova product through advertising on platforms like Facebook, TikTok, Snapchat, Pinterest, etc.;
- Effectively manage a large advertising budget to meet and exceed target volumes and ROMI;
- Analyze and test new creatives and targeting settings;
- Test new traffic channels and sub-products, ensuring their profitability;
- Analyze the market and competitors in terms of creatives, funnels, and products, and generate strong hypotheses for Promova’s development based on this;
- Work in a cross-functional team to find ways to improve unit economics and scaling opportunities.
To do this, you will need:
- 2 years of experience in performance marketing;
- Strong analytical skills, the ability to analyze information, and draw conclusions;
- Experience with advertising platforms like Facebook Ads, TikTok Ads, Google Ads, Snapchat, Pinterest, Twitter, etc.;
- Proficiency in Google Sheets, Excel - the ability to analyze large data sets, create the necessary data slices, and draw well-founded conclusions;
- Understanding of the purchasing process and metrics, and knowledge of unit economics;
- Upper Intermediate level of English;
- Ability to generate new ideas and hypotheses based on data and analytics.
We offer:
- Working in a team of professionals with an audience of over one million per month;
- A philosophy and conditions for your constant growth and development;
- Plenty of space to implement your own ideas and influence the product.
Corporate benefits:
- Compensation for additional training in external courses and seminars, as well as the Business and Management School for employees;
- A large electronic library and access to paid online courses and conferences, internal talks and workshops, English courses;
- Corporate doctor and medical insurance.
Interview process:
- Pre-screening with a recruiter (40 minutes);
- Test task;
- Interview with the User Acquisition Team Lead (1.5 hours);
- Bar-raising (1.5 hours).
Send your resume and let’s build unicorns together! 🦄
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