Promova is a one-stop language learning platform that includes a mobile app, conversation clubs, group classes, and one-to-one lessons with tutors. We have a popular website, media presence, and active socials. Our app has been downloaded more than 16 million times, and our learners completed over 35 million lessons over the last few years. Our goal for the next 2 years is to secure a spot among the top 5 online language learning services worldwide. Looking ahead, within the next five years, we want to achieve the status of a unicorn company with Ukrainian roots!
We are currently looking for a skilled Creative Marketing Specialist to join our dynamic Promova team. In this role, your main objective will be to — find powerful creatives that “hit right in the heart” of millions of users worldwide—from Japan to Greenland—and, as a result, help them discover Promova, an effective and user-friendly language-learning platform.
YOUR AREA OF IMPACT:
- Constantly generating new ideas for creatives.
- Analyzing the market for creative trends, quickly spotting viral content on TikTok and Instagram, and creating engaging videos to attract users.
- Turning ideas into polished visuals and videos by creating clear and detailed briefs for the design team.
- Participating in brainstorming sessions with creative marketers, User Acquisition Managers, and designers.
- Analyzing the performance of tested creatives, identifying patterns and growth opportunities, and validating marketing hypotheses through creative experiments.
- When needed, independently shoot videos for creatives and make minor edits using CapCut or similar tools.
ABOUT YOU:
- At least 1 year of experience in performance / digital / creative marketing / сopywriting / scriptwriting.
- Experience in creating advertising creatives for social media (Facebook, TikTok, Snapchat, Pinterest, etc.), or for Google Ads.
- Experience in market analysis, competitor research, and consumer insights.
- Experience with Figma, Miro, and the ability to summarize and systematize creatives.
- Experience with AI tools, photo and video editors.
- Understanding applied human psychology—why consumers take certain actions.
- Experience working as a performance marketer is optional.
- English level B2 or higher.
- Copywriting skills.
WHAT WE OFFER:
- A supportive and professional team always ready to provide help and advice.
- A dynamic and fast-growing industry that offers continuous opportunities for personal and professional growth.
- A flexible work environment that empowers you to influence product development.
- Full immersion in product analytics, with rapid hands-on experience.
- A company culture that fosters continuous learning and development.
- Space for your ideas and the opportunity to make a real impact on the product.
CORPORATE BENEFITS:
- Compensation for additional training at external training events and seminars.
- A large electronic library and access to paid online courses and conferences.
- A flexible work schedule allows one to work remotely from any safe location worldwide or visit a comfortable office.
- A space for implementing your ideas and impacting the products.
- 20 paid vacation days per year and an unlimited number of sick days.
- All necessary work equipment.
- Internal discussions and workshops.
INTERVIEW PROCESS:
- Pre-screen with Recruiter (30 minutes)
- Test Task or technical interview
- Interview with Creative Team Lead (1 hour)
- Bar-raising (1 hour)